This cow ear measures about 5-6 inches long, and is baked to a soft, chewy texture. This chew isn't as hard as a bully stick, so it's a good recommendation for senior dogs or dogs with missing teeth. These ears have almost no odor and are a very clean, non-greasy chew, ideal for those who are concerned with their dogs eating a messy treat on their carpet. Cow ears also make the perfect first chew for a new puppy since they're easily digestible. This is a moderately lasting chew for medium and large dogs, and a long lasting chew for small breeds.